Somi Privacy Policy
Effective date: September 11, 2026
Bedroomlabs SRL ("Bedroomlabs," "we," "us," or "our") provides Somi (the "App"). This Privacy Policy explains how we process personal data when you use Somi or contact us about it.
Bedroomlabs SRL is the data controller for the processing described in this Privacy Policy.
Controller details
Bedroomlabs SRL
Strada Garoafei 17, Bloc S1, Scara B, Etaj 1, Apartament 28
Marasesti, Vrancea, Romania
CUI: 54738881
Registration number: J2026033450009
Privacy contact: hi@bedroomlabs.co
1. Summary
Somi does not require an account.
Your alarms, missions, settings, mission completion history, and content used for missions are stored locally on your device. Bedroomlabs does not operate a backend that receives this local Somi data.
We use RevenueCat to validate and manage App Store subscription access. We use Zoho to receive and respond to support emails. Apple processes App Store purchases.
Somi does not use third-party advertising SDKs, behavioural advertising, cross-app tracking, location services, Bluetooth, or third-party AI features.
2. Data stored locally on your device
Somi processes the following data locally on your device to provide its core functions:
- Alarm schedules, alarm settings, and app preferences;
- Mission settings and completion history;
- Camera or photo inputs used for photo or object-based missions;
- Motion data used for shake-based missions;
- Audio inputs used for singing-based missions; and
- Alarm and notification settings.
This information remains on your device. Bedroomlabs does not receive, store, sell, or share this local mission data.
You can remove locally stored Somi data by deleting the App from your device. Deleting the App does not cancel an App Store subscription.
3. Device permissions
Somi requests access to device features only when they are relevant to a mission or alarm feature you choose to use.
| Permission or device feature | Why Somi uses it | Where the data goes |
|---|---|---|
| Notifications | To notify you of alarms and related alarm events | Managed on your device and by Apple's operating system |
| AlarmKit | To create and operate Somi's alarm experience | Managed on your device and by Apple's operating system |
| Camera | To allow photo or object-based missions | Processed locally; not uploaded to Bedroomlabs or shared with third parties |
| Photos | To allow you to use photos where a mission supports it | Processed locally; not uploaded to Bedroomlabs or shared with third parties |
| Motion & Fitness | To detect shaking for shake-based missions | Processed locally; not uploaded to Bedroomlabs or shared with third parties |
| Microphone | To support singing-based missions | Processed locally; not uploaded to Bedroomlabs or shared with third parties |
Somi does not use location or Bluetooth and does not request access to them.
You can change or withdraw a permission at any time in your device settings. Turning off a permission may prevent the corresponding mission or alarm feature from working.
4. Subscription information
Somi is a subscription-only app. Purchases are made through Apple's In-App Purchase system.
We use RevenueCat to manage and validate subscription access. RevenueCat processes:
- a randomly generated, pseudonymous App User ID;
- subscription entitlement and status information;
- purchase history and transaction or receipt-related information needed to validate your subscription.
We do not associate RevenueCat's anonymous App User ID with your name, email address, or a Somi account because Somi does not offer accounts.
RevenueCat does not collect precise or coarse location data through Somi, and its use in Somi is not for advertising or cross-app tracking. Apple processes your Apple Account and payment information. Bedroomlabs does not receive or store your complete payment-card details.
For more information about Apple's processing, please review Apple's privacy information and App Store terms. For more information about RevenueCat's processing, please review RevenueCat's privacy information.
5. Support communications
If you email us at hi@bedroomlabs.co, we process the information you choose to include, such as your email address, name, device details, and the contents of your request.
We use Zoho to provide email support. We use support communications to respond to you, troubleshoot issues, protect Somi, and maintain support records.
6. How and why we process data
Where the GDPR applies, our legal bases are:
- Performance of a contract: to provide Somi's subscription access and the features you request.
- Your consent: when you grant an optional device permission, such as Camera, Photos, Motion & Fitness, or Microphone access.
- Legitimate interests: to respond to support requests, prevent misuse, secure and improve Somi, and manage our relationship with users.
- Legal obligations: where we must keep or disclose information to comply with applicable law.
You may withdraw a device permission through your device settings at any time. Withdrawal does not affect processing that occurred before withdrawal.
7. Sharing and service providers
We share personal data only as needed to operate Somi, respond to you, comply with law, or protect our rights and users.
The relevant recipients are:
- Apple, which processes App Store purchases and subscription billing;
- RevenueCat, which provides subscription validation and entitlement management; and
- Zoho, which provides our support email service.
We require service providers to protect data consistently with applicable privacy law. We do not sell personal data, use it for targeted advertising, or share it with advertising networks or data brokers.
8. International data transfers
Bedroomlabs is established in Romania. Apple, RevenueCat, and Zoho may process data in countries outside the European Economic Area ("EEA").
Where personal data is transferred outside the EEA, we use an applicable transfer mechanism, such as an adequacy decision or the European Commission's Standard Contractual Clauses, together with additional safeguards where required. You may contact us at hi@bedroomlabs.co to request more information about the safeguards relevant to your data.
9. Retention
Local Somi data: remains on your device until you delete it, delete the App, or reset your device.
Subscription data: is retained by Apple and RevenueCat as necessary to manage purchases, validate entitlements, prevent fraud, meet legal obligations, and comply with their retention practices.
Support communications: are retained for as long as reasonably necessary to respond to and document your request, maintain support records, resolve disputes, and comply with legal obligations.
We delete or anonymize personal data when it is no longer needed for these purposes, unless a longer retention period is required or permitted by law.
10. Children and teens
Somi is intended for users aged 16 and older.
Users under the age at which they can legally consent to data processing in their location may use Somi only with the permission and supervision of a parent or legal guardian. We do not knowingly collect personal data from children in violation of applicable law.
If you believe that a child has provided us personal data without the necessary permission, contact us at hi@bedroomlabs.co.
11. Your privacy rights
If the GDPR or similar privacy law applies to you, you may have the right to:
- request access to your personal data;
- request correction of inaccurate data;
- request deletion of your personal data;
- request restriction of processing;
- object to processing based on legitimate interests;
- request data portability where applicable;
- withdraw consent at any time where processing is based on consent; and
- lodge a complaint with a supervisory authority, including the competent authority in your country of residence, place of work, or place of the alleged infringement.
To exercise these rights, contact us at hi@bedroomlabs.co. We may need to verify your identity before responding.
Because Somi does not have user accounts and core Somi data remains only on your device, Bedroomlabs may not have access to locally stored alarm, mission, photo, audio, or settings data. You can delete that local data by deleting the App.
12. Security
We use reasonable technical and organisational measures designed to protect the personal data we process. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
13. Third-party AI
Somi does not send your personal data, mission content, photos, audio, or other in-app data to a third-party AI service.
Bedroomlabs may use AI tools in developing Somi or producing app assets. Those tools are not part of Somi's user experience and are not provided with Somi user data.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. If we make material changes, we will provide appropriate notice through the App or another suitable method before the changes take effect, where required by law.
15. Contact
For privacy questions or requests, contact:
Bedroomlabs SRL
Strada Garoafei 17, Bloc S1, Scara B, Etaj 1, Apartament 28
Marasesti, Vrancea, Romania
Email: hi@bedroomlabs.co